Conducting both Questionnaires and Interviews has allowed us to gather more rich accurate data. The results have provided us with exactly what we need to provide a product to suit our audience. Our research has allowed us to find out exactly what our audience wants from our product our job is to provide this for them. We will use all aspects of our research and combine results to suit as many of our targeted audience as possible.
This research has made planning for our final product a lot easier as before we did not know what our audience’s likes and dislikes were, we are now more informed and up to date with what people like.
Planning our final product should be a lot easier than before as we now know a lot more information than we did to start with. We can include our own knowledge to make our product even better. We will design our product with as much inspiration from our results and improve where we can, in theory we are giving our audience exactly what they have asked for.
By conducting our research we discovered:
-Image is important
-Our target audience had high interest in gossip and up-to-date celeb news
-Colour determind the audience that we attracted we will modify the colours in our product to suit our target audience
-Our audience research has allowed us to find out exactly what our target audience's likes and dislikes are, we will adapt these into our product.
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